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Discover the Simplest Method to Mastering SEO // Sep 13 // JLB

Understanding the different facets and tricks behind effective search engine optimization or SEO has become increasingly more difficult over the last several years. With major search engines like Google constantly changing their algorithms and hundreds of different factors used to determine your ranking, it may seem like mastering SEO is impossible. However, when you enlist […]

5 Social Media Marketing Trends to Look Forward to in 2018 // Sep 06 // JLB

The power of social media is growing every day and what is cool today may not be the “it” platform tomorrow. In fact, because these social media platforms are constantly changing, Social Media Marketing is changing too. With new additions to popular platforms that include video sharing, stories and more —it’s extremely important for your company […]

5 Questions Everyone Should Ask Before Hiring a Web Designer // Aug 30 // JLB

Creating a website that draws in clients, helps them find the information they need and keeps them coming back for more is often easier said than done. While your website should engage your customers, it should also boldly say who you are, what you do and what you can offer. Luckily, with the right web […]

5 Basic Logo Types and When to Use Them // Aug 23 // JLB

Do you have a million great ideas running through your head each day but can’t seem to find a good place to start when it comes to logo design? The best place to start when designing a logo that stands out for all the right reasons is to decide what style you want it to […]

6 Key Elements of Viral Digital Marketing // Aug 16 // JLB

Having a piece of your web marketing content go viral is kind of like winning a lottery jackpot. A perfectly executed YouTube video tweeted out at just the right time can result in a cascade of retweets that raise your business profile exponentially. When your site and landing pages have the high-quality web design Nashville […]

What Website Owners Should Know About the Google Algorithm // Aug 09 // JLB

It can be easy to forget that Google has only been in our lives for around 20 years. Sometimes it’s hard to believe we ever lived without the Internet and Google’s massive search capacity. Today, understanding Google is vital in getting noticed on the ‘net. Looking good to the Google search algorithm is integral in […]

Seven Hot Digital Trends In Retail Right Now // Jun 12 // JLB

The retail industry is undergoing a dramatic reorganization. Brick-and-mortar shopping is declining significantly, while online retail is reaching stratospheric heights. Amazon sales have increased by almost 2,000% over the last decade while several stores, including Macy’s, Bebe and Payless, have announced massive closures. The overall trend is clear: People want to buy online and only retailers that can […]

Online Commerce Trends for 2017 // Apr 30 // JLB

A look at the online commerce trends for 2017. It’s safe to say that the online marketplace is only gaining momentum as each year passes. Over fifty percent of all Americans prefer to shop online as opposed to shopping in store, with this number only looking to jump substantially in the next coming years. So […]

Five Serious Web Design Fails and How to Avoid Them // Apr 28 // JLB

If you have spent any time using the Internet for work or personal enjoyment, chances are you’ve run across a website or two that was a “hot mess.” In most cases, the intention of the website owner was good, but the execution of the site failed—sometimes miserably. So, what constitutes a serious website fail? We’ve […]

What Website Analytics Are & How To Make Them Work For You // Apr 23 // JLB

A look at website analytics and how you can make them work for you. Analytics are a major buzzword in marketing. If you’re still in the dark regarding analytics and what they are, they’re the identification and assessment of relevant patterns in your data. Analytics are used in areas such as sales optimization, logistics, marketing, and so […]