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The Top Ten Digital Marketing Blogs: SEO, PPC, and Social // Nov 22 // JLB

Ever wanted a list of the top digital marketing blogs all in one spot? We’re sharing some of the blogs that we consider to be the top in the industry. They cover SEO, PPC, and social media news, trends, and tips as well as provide educational resources. Google Webmaster Central Blog If you want the […]

The SEO Lessons We Learned in 2017 and How it Will Impact 2018 // Nov 22 // JLB

As a leading SEO specialist serving Nashville, TN, JBL Works is hardwired into the perpetual flux that is SEO. And over the last 10+ months, our company and the digital marketing community at large have learned some valuable SEO lessons that, if leveraged wisely, could reap big dividends in 2018. Good content is increasingly important […]

How Paid Social and Organic Social Should Work Together // Nov 10 // JLB

As their names imply, paid social media and organic social media are two distinctly different entities. On the surface, it might seem that the two approaches are incompatible. However, JLB Works, a respected social media marketing firm serving Nashville, TN, believes the two can and should work together. First, let’s define the two terms. Paid […]

How to Incorporate Video into Your Social Marketing Strategy // Nov 08 // JLB

Everyone knows how fast things move in today’s digital age– not to mention the sheer number of sensory imprints we’re exposed to everyday. With attention spans shrinking by the second, it should come as no surprise that viewer message-retention is 95 percent when seen as a video, versus 10 percent when read as text. Video […]

Is SEO Still Relevant in 2017? // Oct 25 // JLB

Most people have heard of Search Engine Optimization or SEO —the process of getting your website to appear in the results on popular search engines like Google —but how relevant is SEO in the year 2017? SEO may sound simple in theory but once you dive into it you’ll find that executing SEO properly requires […]

6 Strategies For Higher Levels of Customer Engagement Online // Oct 18 // JLB

No matter what industry you are in, your website is your main calling card online. However, you have more competition there than ever before. Most users are also in a hurry; mobile users make up well over 1 billion (and growing rapidly) of all web surfers worldwide. With all of these factors, you must do […]

3 Digital Marketing Elements You Shouldn’t Ignore // Oct 11 // JLB

The homepage of any website is the most important page. When analyzing the traffic statistics of almost any type of website available online today, the homepage typically gets more traffic than any other page. Your homepage is the first thing most visitors see and the beginning of their relationship with your company or brand. With […]

Should Your Digital Marketing Strategy Incorporate New Tech? // Oct 04 // JLB

Looking to create a digital marketing strategy that meets your goals and helps your business to become successful? While your company branding, types of campaigns, the amount of time and money you invest and how you work your campaigns all matter greatly when it comes to success —most people don’t realize just how much tech […]

5 Web Design Trends That Will Be Even Bigger in 2018 // Sep 27 // JLB

In web design, it is always important to look towards future trends to stay a head above the rest. If you want to take your web design to the next level, understanding that the future is now is key. While many popular design trends are making waves now, chances are that they’ll be even bigger […]

Why You Need a Web Designer Instead of a Website Builder // Sep 20 // JLB

When looking to take your company online, one of the first things you’ll have to consider is whether or not you want to work using a website builder or hire an experienced web designer. Before the days of Google and Amazon ruling the Internet, most people didn’t think twice about working with a web development […]